Digital Marketing Link Roundup for July 22 – Website Optimization and SaaS Valuations

Here’s this week’s roundup of the top digital marketing, SaaS, and startup articles. Enjoy!

• SaaS Valuations and VC Funding
  • Private SaaS Company Valuations: Data from our Portfolio
  • These Are the Biggest Reasons Startups Fail
  • 7 Startups Joined the ‘Unicorn Club’ in Second Quarter
  • Flux In The Fundraising Market
  • Bootstrapping in SaaS? It Does Work. But Add 4 Years to the Timeline.

• Website Optimization and Analytics
  • How One SaaS Company Increased Demo Signups by 19.22% With a Product Wizard “Quiz”11 quick UX tips to improve landing page conversion
  • How Banners Can Trigger Interactions & Improve Conversions
  • Google’s ban on payday & high-interest loan ads going into effect now
  • Using Noindex, Nofollow HTML Metatags: How to Tell Google Not to Index a Page in Search
  • 5 Actionable Google Analytics Reports to Improve Your Marketing Today
  • How to Create Images That Attract & Convince Your Target Niche
  • Soon, import call conversion data into AdWords for better attribution & optimization

• Growth Hacking and Sales
  • 4 B2B Content Secrets You Fail to Use
  • Why Simplicity Wins in Email Marketing
  • 4 Reasons to Add an SDR Team
  • How to Choose a Domain Name – Whiteboard Friday
  • 4 Tools to Turn Your WordPress-Powered Website into a Growth Engine

• And a little Friday fun…
  • ‘That’s what I get,’ Pokemon player hits police cruiser

The last few weeks have highlight stories pointing to the looming animal uprising file. Today we see why the animals have a shot at winning…

About the Author Nick Perry is a marketing and digital strategy professional who has worked in both B2B and B2C environments. With deep experience in software, SaaS, and financial publications, he specializes in helping small- and medium-sized businesses build, grow, and optimize their digital marketing. He can be reached at (513) 279-2075 - or emailed directly.