Digital Marketing Link Roundup for May 20 – Email Marketing and SaaS Growth Hacking

Here’s this week’s roundup of the top digital marketing articles. Enjoy!

• Email and Content Marketing
  • Content Marketing: Testing the lifetime value of a blog post
  • 12 of the Best Email Marketing Examples You’ve Ever Seen (And Why They’re Great)
  • How Email Segmentation Sustains Customer Loyalty
  • The 6 Biggest Email Marketing Myths, Debunked

• Tactics for SEO and Website Optimization
  • SEO 101: eight simple ways to optimise your blog posts for search
  • How to write meta title tags for SEO (with good and bad examples)
  • Introducing rich cards
  • Recovering Your Organic Search Traffic from a Web Migration Gone Wrong
  • Customer-centric Marketing: 3 landing page pitfalls to avoid

• SaaS and Growth Hacking
  • Which is the churn benchmark for SaaS?
  • 5 Growth-Hacking Secrets for Your SaaS Business
  • SaaS Capital’s Takeaways from Gainsight Pulse 2016

And a little Friday fun…

• Firefighters rescue naked man from Iowa business’s chimney

While the link above is the first for this blog, it is (unfortunately) not a unique story. If you pay attention, there are way too many stories about adults getting stuck in chimneys, given the seemingly obvious physical dimensions of a chimney. There’s also a disconcerting trend of people arrested sans clothing but let’s just leave it at that…

About the Author Nick Perry is a marketing and digital strategy professional who has worked in both B2B and B2C environments. With deep experience in software, SaaS, and financial publications, he specializes in helping small- and medium-sized businesses build, grow, and optimize their digital marketing. He can be reached at (513) 279-2075 - or emailed directly.